Queens Park Rangers Football Club is delighted to announce that AirAsia have signed a new contract as our Official Playing Kit Sponsor and Main Club Partner.
The airline's logo will now appear on the R's home, away and third shirts for the 2012/13 Barclays Premier League season.
AirAsia initially announced that the airline will be the Official away and third kit sponsor of QPR for the 2011/12 season. The relationship has developed and grown over the past season in the Premier League, and it was a natural progression to become the full kit sponsor.
QPR Marketing Director, Becky Grote, told www.qpr.co.uk: "We are delighted to continue our partnership with AirAsia for another season in the Premier League.
"Moving AirAsia onto all three of our playing kits allows them the maximum exposure to the growing worldwide football audience.
"We have great ambition for the growth of QPR in the Asian market, and AirAsia provide us with the perfect platform to raise awareness of the Club in new territories."
Kathleen Tan, Group Commercial Head of AirAsia, added: "QPR's achievement of securing their Premier League status mirrors our own hard work and challenges that we went through in making AirAsia the world's best low cost airline for three years in a row.
"We're proud to associate ourselves with QPR, a team with remarkable history in English football, whose unrelenting spirit reflects our own endeavour for success."
The new kits will be available in-store and online from July.
Created by Lotto's Research and Development Centre in close co-operation with QPR, the new Lotto home shirt stands out for its sleek and sober design with the traditional hoops in reflex blue and white.
The shirt has a fitted shape fit and is made of Poly Double Mesh 10, an extremely lightweight, breathable and elasticated fabric that ensures maximum comfort and the least amount of fatigue during play.
The shorts are all white with reflex blue details. As well as the Lotto logos on the side, the team shield stands out in a reduced size than on the shirt.
For the away matches Queens Park Rangers will wear an all red-and-white Lotto outfit featuring the same characteristics as the home kit.
Both shirts sport a V-shaped neck and mesh insert on the chest for perfect perspiration
What it SHOULD Look Like!