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Nielson Netratings
The ‘Online Premiership’ - England’s 20 most popular clubs online by UK audience
The ‘Online Premiership’ comprises 11 clubs from the current Premiership, seven from the Championship and one each from League One (Nottingham Forest) and League Two (Bristol Rovers) The current top four Premiership clubs also account for the four most popular clubs online...
Top 20 English Football Club Websites by UK Audience – March 2006
Online
Position Club Unique Audience (000s) Current League Position Current Division
Internet vs. League position
1 Liverpool 393 3 Premiership 2
2 Manchester United 385 1 Premiership 1
3 Arsenal 290 4 Premiership 1
4 Chelsea 215 2 Premiership 2
5 Tottenham Hotspur 153 9 Premiership 4
6 Everton 114 6 Premiership
7 Wolves 101 25 Championship 18
8 Leeds United 90 42 Championship 34
9 Sunderland 83 22 Championship 13
10 Charlton Athletic 77 19 Premiership 9
11 Nottingham Forest 75 47 League One 36
12 Manchester City 67 13 Premiership 1
13 Queens Park Rangers 63 39 Championship 26
14 Bristol Rovers 62 75 League Two 61
15 Newcastle United 61 12 Premiership 3
16 Leicester City 56 37 Championship 21
17 Sheffield Wednesday 54 30 Championship 13
18 Southampton 51 26 Championship 8
19 West Ham United 50 18 Premiership 1
20 Blackburn Rovers 48 10 Premiership 10
Source: Nielsen//NetRatings, NetView UK, home & work data, including Internet applications
E.g. In Mar 06, 393,000 Britons online visited the Liverpool website. Liverpool is currently 3rd in the league meaning they are two places higher in the ‘Online Premiership’ compared to their current league position
“It’s interesting, but perhaps not surprising, to see the monopoly of the four most dominant clubs in England on the pitch replicated on the web. It seems the rest are as unlikely to catch them online as they are in the league.
However, it’s encouraging to see the strong online performance of clubs much lower down the league, showing that the depth of the fan-base isn’t always aligned with how successful a club is on the pitch.”
ENDS
EDITOR’S NOTES
Please source all information to Nielsen//NetRatings or NetRatings
Please note that ACNielsen and Nielsen are both separate, unrelated companies and should NOT be quoted
when sourcing the attached data. If an abbreviated name is required then please use NetRatings
For further information, please contact:
Alex Burmaster, European Internet Analyst: Tel: 020 7014 0597 / 0780 3131144 / aburmaster@netratings.com
Link
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